What about privacy of parent information? St. Vrain Valley Schools holds that parent email addresses provided to the district are intended specifically for district-to-parent communication, and are not to be shared with a third party vendor. [An exception to this Schoology, since parent email addresses are required for parent accounts to our district’s learning management tool.] For all other cases, such as vendors seeking to sell products to parents, our recommendation that schools instead provide parents with the ability to opt into receiving emails from vendors. This can be handled by each site sending communication through the Infinite Campus Messenger tool detailing the service offered and instructions about how to subscribe and receive email from the vendor. To learn more, visit the Data Practices site. And thank you for helping to protect student – and parent – personally identifiable information!